Pitch task 9: How to incorporate synergy (Blog task 28)

We are going to incorporate synergy by keeping to performer's hair style the same. For example, she is going to have long straight hair and a fringe. Also, she is going to have her hair a certain colour. The album cover will have a close up of the artist, which means we could use a lot of close ups in our film. Also, our opening shot could be a close up like on our album cover. The artist is going to be wearing a lot of black clothing with a pop of colour of something. For example, she could be wearing a black top, jeans and shoes but her jacket would be a different colour. The pop of colour could match the text of the artists name on the album cover. For example, the artists name could be written in yellow and the jacket of the artist in the music video could match that yellow. Speaking of text, the font style could be the same on the website and if there is text in the music video, it could match it. The close up on the album cover is not only going to show the artist's hair but also their makeup. We are thinking to have the same colour lipstick feature on the album cover and the music video. The website is going to have images on it so we are going to show images of the whole artist which is going to show that she is wearing all black with a pop of colour. I think the artist is also going to accessorise with a certain colour of jewellery such as silver or gold. This could be shown in all three of our productions. The text of the name of the song 'Nobody's Perfect', could be written in a different colour which matches with the text when we promote our song on the website and could match certain text in the music video as well. The background of the website and the album cover could both be black and the text could be grey or white.

Things that are going to appear in all three productions:

• Hair colour and style
• The colours black and yellow with our costumes
• The colour and style of text
• Jewellery